Art Director / Digital Brand Guardian
Creative lead and managed a team of 10 designers, crafting the online vision for the digital launch of Everything Everywhere (EE), this included a bespoke online shopping experience. Worked very closely with Wolff Olins brand strategists and EE's delivery team. Created a responsive e-solution unlike any competitors, resulting in a digital story telling experience that brought the brand to life via an animated canvas. Delivering personalised content to the consumer.
Canon wants to shift consumers perception of the brand by creating a touring European pop-up visual engagement experience, with each city having it's own bespoke photographic footprint. Designed an online experience to guide users through their journey, allowing talented student / amateur photographers to submit their photos, re-live the visit, discover a city through apprentices shots, share, print out and frame your photos.