bp home.
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Worked closely with bp's customer integration team to create a concept for an integrated proposition based on combining mobility and home offers.
This was visualised through a video teaser prototype.
The brief was to show you how customers could manage both home and mobility - in one single proposition, enabled through a mobile app. To better understand their energy consumption and carbon footprint,
And to take proactive steps towards reducing energy use and cost – and ultimately progress towards being net zero.
To also, create a community to share and champion change and to reward people for positive actions.
The result.
The project and product have been fully funded and is underway.